Driver Safety Tips for the Back-to-School Season

August 27, 2018

Come September, there are a few startling statistics to consider if your employees drive near school zones. According to the National Safe Routes to School program, more children are hit by cars near schools than at any other location. The same program also found that 33 percent of youth pedestrian crashes are caused by children darting into the road.

Young pedestrians
While businesses can’t control what young pedestrians do, they can highlight precautions their drivers should take when in or near a school zone:

  1. Don't block the crosswalk – If at a red light, or waiting to turn at an intersection, give pedestrians plenty of room on the crosswalk so they don't have to veer into traffic to cross.
  2. Watch for flashing lights – Look to see if lights are flashing on the school zone signs, and be sure to yield to pedestrians.
  3. Look for a crossing guard – Some school zones have school-appointed crossing guards that will hold up a stop sign when children will be crossing the road
  4. Take special care – No matter what time of day it is, always be on the lookout for children, especially in school zones.
School bus safety
Driving near school buses poses a unique set of risks. Drivers should always keep a greater following distance when behind a school bus – this allows for more stopping time if the bus's yellow lights start flashing. It’s illegal, in all 50 states, to pass a school bus that’s stopped to load/unload children. Here are a few additional school bus safety tips:
  1. Look for flashing lights – If the school bus is flashing yellow or red lights, and the stop arm is extended, traffic must stop.
  2. Keep your distance – The 10 feet around a school bus are the most dangerous for Children. Give them space to safely enter/exit the bus.
  3. Stay alert – Any parent can tell you, you never know what a child is going to do. Pay attention for children nearby, and remember they may ignore rules and take risks.

Distracted teen pedestrians
Safe Kids Worldwide recently conducted a Kids on the Move study and found that every hour, one teen pedestrian is injured or killed by a car. The study also found that teens who were hit or almost hit were distracted while crossing the street. More than half these teens reported that they were listening to music, and 20 percent say they were talking on the phone when the accident or near-accident happened. Never assume a pedestrian is paying attention to their surroundings. Always err on the side of caution and be prepared to stop for a distracted pedestrian.

For additional fleet or distracted driving training, visit the Distracted Driving Resources on our website or contact your Risk Management Consultant at (800) 257-1900 or [email protected]

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