Innovation at Its Best: Amerisure Wins Big at the Excellence in Insurance Awards

PRESS RELEASE For Immediate Release

Media Contact: Marilyn Banes
Marketing & Advertising Manager
248-426-7914| mbanes@amerisure.com

Amerisure Premium Audit team members accept
the Policyholder Experience Knockout award at
Insurity’s recent Excellence in Insurance Conference.

Amerisure is thrilled to announce that it has been named the Policyholder Experience Knockout Champion at this year’s Excellence in Insurance awards ceremony, hosted in Amelia Island, FL. This prestigious event, sponsored by Insurity, celebrates the exceptional achievements of P&C organizations in areas such as claims, automation, data and analytics, digital experience, and industry innovation.

“We are honored to receive the Policyholder Experience Knockout Champion award, which underscores our dedication to providing an exceptional experience for our policyholders through innovation and adaptability,” said Kevin Clary, VP of Risk Management at Amerisure. “Leveraging Insurity’s Sure Premium Audit has allowed us to streamline our processes, automate critical tasks, and create an intuitive user experience that boosts policyholder satisfaction and loyalty.”

Innovative Solutions Unveiled

During the COVID-19 pandemic, Amerisure faced significant operational challenges, particularly with the inefficiencies of traditional mail-in audit processes for policyholders working in remote environments. In response, Amerisure looked for ways to enhance and leverage functionalities within Insurity’s Sure Premium Audit software to act as a portal for policyholders to complete the audit. Through this iterative process opportunities were identified to automate and modernize aspects of the audit experience. One specific example of this was becoming an early adopter of the Payroll Validator feature. This strategic advancement has significantly enhanced policyholder satisfaction by offering greater transparency, convenience, user experience, and timely communication.

Throughout the development of the Premium Audit Portal, an iterative and agile approach actively incorporated feedback from both employees and policyholders to fine-tune the virtual audit process. This focus on continuous improvement and clear change management through our online portal has transformed the policyholder audit experience into a simplified, self-directed process. Policyholders are kept informed through automated email communications, ensuring they have clear direction on what needs to be done, staying engaged and up-to-date throughout the audit.

Policyholders have noticed and appreciated the modernized digital experience. One policyholder shared, “This was our first year with Amerisure and the process couldn’t have been easier; I think the auditor actually took the time to learn what we really do instead of trying to teach me what I needed to send.” Another added, “We have been with Amerisure for over 10 years and this by far was the easiest most professional audit experience we have had to date.”

Partnership and Progress

“With over 100 years in business, Amerisure continues to lead the industry with a strong focus on policyholder satisfaction, embracing technology to deliver intuitive, effective solutions that set a benchmark for others to follow,” said Chris Lafond, Chief Executive Officer at Insurity. “We’re thrilled to recognize their exceptional achievements and proud to be their partner in pushing the boundaries of what’s possible in insurance.”

This recognition is a testament to Amerisure’s commitment to excellence and innovation, as we continue to elevate the policyholder experience through advanced technology and responsive design. We look forward to maintaining our leadership in the industry and delivering superior service to our agents and policyholders.

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